BlueMail Privacy

BlueMail Privacy

BlueMail Privacy Policy

Blue Mail is a mobile application and cloud service made with love by Blue Mail, Inc. (“Blue”,“Blue Mail”,“we” or “our”). Blue Mail helps you manage your email, and in order to provide you with that service, we need to collect, store, and in rare cases, share your personal information. This Privacy Policy explains how we do that. Terms that are not defined in this Privacy Policy have the meaning given them in our Terms of Service.

Information Collection and Use

When using Blue Mail, you agree to our collection, transfer, processing, storage, disclosure and other uses of your information as described here. If you have any questions or comments about our policy, you can contact us at

What sort of information do we collect?

Information you provide us

We ask for certain personal information when you register for Blue Mail (either in the app or on our website) or if you correspond with us, like your first and last name, e-mail address or phone number. If you input your phone number to receive information from us, you understand that standard SMS rates apply. If you email us, we may keep your message and contact information so we can respond to your request. We use this information to operate, maintain, and provide to you with Blue Mail’s features and functionality.


Blue Mail is designed to help you manage your email account with other providers, like Gmail. When you link your email accounts (provided by third parties) to Blue Mail, you give Blue Mail permission to securely access your information contained in or associated with those accounts. If you link your third party account to Blue Mail, that third party may also pass certain information along about your use of its service. While Blue Mail usually does not store your password to these email accounts, the service may securely store some emails on a temporary basis in order to deliver them to you as quickly as possible and keep track of your deferred messages.

Push Notifications

Blue Mail sends push notifications to your mobile device when it has an update and when you have a new message. You may turn these off at the device level by following the instructions on your device, but please be aware that if you do, you will not receive any future alerts.

Email Contacts

Blue Mail provides the ability to interface with your phone’s contact list (e-mail addresses and names) in order to add email recipients easily and securely. You might be prompted for permission within the app before Blue Mail can access your contacts. We will not use this information for any purpose other than to provide the Blue Mail service to you.

Local storage

Blue Mail stores information locally on your device, like your most recent emails, snoozed emails, recently archived emails and emails you’ve put in lists.

Customer Testimonials

We obtain customer testimonials on our web site from public sources, which may contain personally identifiable information. To request removal of your personal information, contact us at

Social Media

The Blue Mail website includes links to third party social media sites like Twitter. These links may collect your IP address and may set a cookie to enable the social media feature to function properly. These features are hosted by a third party and your interactions are governed by the privacy policy of the company providing them. We have no control over the privacy practices of any third party social media sites.


We may use the information we collect or receive to communicate with you directly. For example, you may receive emails from us containing company updates, promotions, marketing, or special offers. We may also keep track of how you interact with links in these messages. We do this to be sure our communications and our products get better over time. If you’d rather not receive these emails, you may opt-out of receiving them by following the unsubscribe link located at the bottom of each communication or by emailing us at We also use your information to send you Blue Mail-related emails (e.g., account verification, changes/updates to features, technical and security notices) – these Blue Mail-related communications are important, so you cannot opt out.

Geo-Location Information

Photos you take or attach in Blue Mail may contain recorded location information. If you’d rather not have location data associated with your photos, please consult the documentation for your mobile device’s camera feature to disable it. Some of the information Blue Mail uses to communicate with your device – like its IP address – can be used to approximate the device’s location. This information may be used to administer, analyze and improve Blue Mail. If you’d rather not have Blue Mail use your information for these purposes, please contact us at

Analytics for Web and Mobile

We use web and mobile analytics software to measure traffic and usage trends and to help us better understand the functionality of Blue Mail on your phone. The web tools collect information sent by your browser, including the pages you visit and other information that assists us in improving Blue Mail. The mobile software within Blue Mail may record information such as how often you use the application, the events that occur within Blue Mail, aggregated usage, performance data, and where the Blue Mail application was downloaded from. We use this information only to administer, improve, monitor and analyze the use of Blue Mail.


A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on the Blue Mail website, but we don’t link the information in those cookies to any personal information you submit. They are used to make it easier for you to navigate the Blue Mail site and so we can analyze the interests of our users to enhance the experience on our site. Cookies may be used by third parties: we do not have access or control over these cookies, and they are not covered by our Privacy Policy.

Device Identifiers

When you access Blue Mail on a mobile device (like a smart-phones or tablet), we may access, collect, monitor or remotely store device identifiers (such as a “UDID” – a small data file associated with your mobile device which uniquely identifies it). This file stores data about your device’s hardware, operating system or other software and data sent by Blue Mail, and conveys information about how Blue Mail is used. This device identifier may persist on your device to help you log in faster and enhance your navigation through Blue Mail. Some features of Blue Mail may not function properly if this device identifier is impaired or disabled.

Changing or Deleting Your Information

If your information changes, or if you wish to discontinue use of Blue Mail, you may update or delete it by visiting your account settings within the mobile application or by emailing us at the email address listed below. In some cases we may retain copies of your information if required by law. If you have questions on how to change or delete your information, please contact We will respond to your access request within 30 days.

Data Retention

We will retain your information for as long as your account is active. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at the email address listed above. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Sharing and Disclosure

We will never share, rent or sell your information to third parties outside Blue and its group companies (including subsidiaries and affiliates) without your consent, except as noted below:

  • Information you share with others: Blue Mail lets you share information with others, for example, through emails. Remember that when you share information via email, the recipient or recipients are responsible for keeping it private and respecting whatever intellectual property you have in that information.
  • Service Providers: We engage third-party business partners to provide you with Blue Mail and to perform functions and provide services to us, like Amazon for storage and Mixpanel for analytics. Those business partners will be given limited access to your information as is reasonably necessary to provide Blue Mail.
  • Compliance with the Law: We may disclose your information if we believe it’s necessary in order to comply with the law, such as to comply with a subpoena, regulation or legal request, respond to a government request, to address fraud or security issues, to protect the safety of any person, or to protect our own rights or property.
  • Business Transfers: If Blue is involved in a bankruptcy, merger, acquisition, reorganization or sale of assets, your information may be transferred as part of that transaction. The assurances in this Privacy Policy will apply to your information if/when it’s transferred to a new entity. You will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
  • Anonymized Information: Should we need to share data about our usage with third parties (such as investors or partners), we will aggregate it and strip it of all personally identifiable information.


Security is extremely important to us. We use industry leading security practices to preserve the integrity of all your Blue Mail data. For example, when you transmit sensitive information and when you send and receive emails, Blue Mail encrypts the transmission of that information using secure socket layer technology (SSL). However, no method of electronic transmission or storage is 100% secure, so we cannot guarantee absolute security. Blue is not responsible for the functionality or security measures of any third party. If you have questions about this feel free to contact us at

Your information collected through Blue Mail may be stored and processed in the United States or any other country in which we or our affiliates operate. In order to provide the service to you, we may transfer personal information to affiliated entities, or to other third parties across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the U.S. or any other country in which we or our parent, subsidiaries, affiliates or service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy.

In the event that any information is compromised as a result of a breach of security under our control, we will take reasonable steps to investigate the situation and notify those individuals affected.</>


Our Services are not directed to persons under 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to remove such information and terminate the child’s account. If you learn that your child has provided us with personal information without your consent, please contact us at

Links to other Services/Sites

Sometimes, links to other websites or services will appear in Blue Mail, like in emails you receive from third parties. You agree we don’t have any control over third-party sites or services, we are not responsible for them, and this Privacy Policy does not apply to them.


We may modify or update this Privacy Policy from time to time to reflect the changes in our business and practices, and so you should review this page periodically. When we change the policy in a material manner, we will update the ‘last modified’ date at the bottom of this page, post a notice to the Blue Mail website or mobile app, or reach out to you via email. By continuing to use Blue Mail, you agree to be bound by the most recent version of the Privacy Policy. The most up-to-date version can always be found at

Last modified: August 27, 2015

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